Areas that play to your strengths
All the responsibilities we’ll trust you with:
Communications Planning
Develop a national communication plan, in support of the global plan, in partnership with the UK charity team and the global charity team. Utilise efficient tactics to drive coverage reaching existing and new audiences. Lead on the execution of Still Images and Moving Images content production. Lead strategy and execute tactics for internal messaging to Red Bull organisations regarding the mission of Wings for Life UK and our fundraising programs.
Campaign Execution
Define communication objectives, messages, and tactics to amplify fundraising, pitching, presentations/speeches, events, stewardship and cultivation initiatives. Collaborate with Wings for Life social media channel owners on to help guide strategy and provide fresh content (Instagram and LinkedIn) Build creative ideas and transform them into successful stories/campaigns that drive potential new donor engagement and belief in the mission, including but not limited to: Joint 20th anniversary campaigns for Wings for Life and Oracle Red Bull Racing. Wings for Life World Run, our flagship fundraising event. Build relationships with WfL Ambassadors and key supporters with a view to deepening their association with Wings for Life and raising awareness with the general public. Ad hoc media/agency management Manage dedicated communications budget to reflect priorities and deliver expected outcomes. Oversee accurate and consistent representation of Wings for Life’s mission. Measure outcomes using analytic tools and report results to key stakeholders. Copywriting and proofreading of supporter comms.
Your areas of knowledge and expertise
that matter most for this role:
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