https://amzn.to/44P6GXZ
Whitmore Manufacturing, a CSW Industrials affiliated business, is a global provider of innovative products and services that increase the reliability, performance, and lifespan of industrial assets. We manufacture high-performance lubricants, friction modifiers, application equipment, lubrication management systems, desiccant breathers, and cleaners designed to meet the specific needs of each industry and application. Industrial customers worldwide rely on Whitmore to deliver the performance-engineered solutions the industry counts on even in the most adverse conditions and demanding environments.
Whitmore is currently seeking a Marketing Manager to join our team at the Rockwall, TX facility.
Pay: $80-$115k salary based on experience
Position Purpose:
To manage the overall company and product branding efforts and develop and execute integrated marketing and sales support plans to promote company products and achieve annual sales goals.
Job Responsibilities:
· To manage and promote company and product brands in the marketplace.
· To plan and execute marketing campaigns to promote new and existing products in targeted markets and meet revenue objectives.
· Manage and refresh company websites to effectively promote our products and company.
· Effectively collect and use input from distributors, end users, sales teammates, and trade shows in Marketing efforts.
· To manage all trade show activities including coordination, budgets, booth design, promotional giveaways, graphic design updates, and all logistics.
· Develop product brochures, technical data sheets, customer presentations, and videos to support sales.
· Select and manage the overall relationships for third-party marketing agencies.
· Content copywriting, graphic design, and video editing.
· SEO management and optimization.
· Measure, analyze, and report on marketing campaigns against goals (ROI and KPIs).
· Collaboration with multiple stakeholders, both internal and external.
· Management of social media and influencer marketing activities.
· Manage projects within the marketing department adhering to the marketing strategy.
· Prioritization and spending of marketing budget.
· Effectively use SalesForce CRM Tool to market to customers and prospects.
Essential Skills & Experience:
· Bachelor’s degree.
· 7+ years experience in Marketing and 2 years experience in Marketing Leadership roles.
· Significant experience in developing and implementing successful marketing campaigns over various mediums.
· Strong analytical and interpretational skills and a creative mindset.
· Strong understanding of major social media channels (Facebook, Instagram, Twitter, TikTok, LinkedIn).
· Outstanding verbal and written communication skills.
· Experience in Manufacturing and Industrial market segment is helpful.
Whitmore offers excellent competitive wages, Performance and Attendance Bonus programs, world-class benefits, and unparalleled opportunities for development – all to create an invigorating and satisfying environment.
Benefits:
Whitmore is an equal-opportunity employer. Qualified applicants will be considered without regard to race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity or expression, familial status, family responsibilities, matriculation, political affiliation, genetic information, veteran status, disability, source of income, status as a victim of an intra-family offense, and place of residence or business
We support and care for our employees by providing them with development opportunities that enhance their career fulfillment; meaningful compensation & benefits that help them care for their families; and opportunities to contribute to the community and enhance the lives of others through Whitmore Cares.
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