PBG Consulting Looking for Director of Marketing & Experience at Washington, DC Full Time

Job Description

Director of Marketing & ExperienceLocation:

Hybrid DMVKey ResponsibilitiesOverall ManagementOversee and coordinate external vendors and consultants.Manage the marketing communications budgetMarketing-Driven Sales & EventsCompletely align marketing communication and experience strategies to Civilian and National Security business unit growthManage the efforts of the creative teams to produce content aligned to BU missionsManage industry organization membershipsOversee event calendar and BU member sign-up/attendance to ensure the right visibility and engagement with target clientsManage event sponsorships and related media/public relationsDigital MarketingLead and oversee digital marketing, content creation, and influencer marketing strategies across LinkedIn, Instagram, and relevant community forums to enhance visibility and engagement.Work with outsourced videographer, creative teams, and clients to plan video shoots and experiential campaignsManage paid social and search strategyBrandCreate and oversee brand development programsCreate and enforce brand guidelines to ensure a unified brand imageManage web properties and lead SEO strategies for the company’s websiteHarness customer data to generate demandCX and EXOrganize, manage, and run remote and in-person workshopsEstablish company-wide collaboration methods in practiceAct as a potent catalyst for change within various divisionsWork with the CEO, SVP Delivery, EVP Growth to audit customer lifecycle, designing and delivering more positive experiences.Work with VP Growth People & Culture and Talent Acquisition leadership to audit and support employee onboarding and experience, designing and delivering more positive experiencesWork with the CTO to improve SME collaboration, designing and delivering more positive experiences

Professional Expertise & BackgroundBachelor’s Degree and 10+ years of professional experience in marketing, communications, or related fieldStrong written and verbal communication skills.Experience managing marketing department for small to mid-tier businessProficiency in digital marketing tools and platformsAbility to handle challenging discussions through workshop and facilitationCreative thinking and an eye for visual design sensibility#WHYPBGPBG is a leading small business provider specializing in Strategy and Design and Digital Transformation services for National Security and Federal Civilian clients.We have successfully built a company culture based on our single most important asset – our employees. At PBG we are passionate about employee engagement and make it our business to provide our employees a range of challenging and rewarding opportunities that align with business strategy, promote teamwork and inspire innovation. A job is where you are spending most of your day, so PBG believes in making it a fun, collaborative, and productive environment. We want our employees to have the opportunity to grow and be part of a company that is making a lasting contribution to our customers.Benefits:401K Retirement PlanMedical Plan options with significant financial investments from PBGPrescription benefit planDental and Vision coverageEmployee Assistance ProgramShort term / Long-term disabilitySupplemental group life and AD&D optionsYearly BonusesGenerous Paid Time Off / Paid HolidaysCareer/Professional

Development ProgramSpot Bonus ProgramDiversity & InclusionPBG celebrates diversity and is proud to provide Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetics, disability, or protected veteran status. In addition to federal law requirements, PBG complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilitiesDisclaimer:This job description reflects management’s assignment of essential job functions but is not intended to be a comprehensive list of all activities, duties and responsibilities required by the job incumbent. Nothing in the herein restricts management’s right to assign or reassign duties and responsibilities to this job at any time.This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.

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