IntouchCX is a global customer care and technology company that provides value-driven, future-forward solutions. For over 20 years, we have been the people and technology behind the world’s biggest brands, empowering human potential through our artificial intelligence division, Laivly, and driving change for our client partners through actionable insights and analytics.
For more on our culture, follow the link to Our Story – https://youtu.be/GinyJ-abWJs
About The Job
IntouchCX’s Global Marketing Department is looking for a talented, driven, and highly skilled Assistant Manager, Analytics & Automation, Demand Generation who thrives in an entrepreneurial, fast-paced environment. Does this sound like you? Read on!
You’ll be working in the Demand Generation team and help drive the Global Marketing team’s advertising and inbound marketing campaigns by designing and developing multiple types of audience journey attribution tactics to provide an integrated view of lead generation analytics. Your work will help us understand conversions, lead attributions, and channel performance.
You’ll own the strategic insights into performance marketing and get to the bottom of what’s working and what’s not working across our campaigns and channels to understand the ROI and make decisions accordingly. You will deploy UTMs and various campaign measurement tools across our campaigns.
Are you great at data visualization and reporting? Is GA-4, Google Ads conversion mapping and tag manager your expertise? Have you worked across Google Ads, Meta, Demandbase, LinkedIn advertising platforms? Did we mention we’re a fast-paced environment?
You’re also the kind of person who loves working with a diverse, passionate, and unbelievably friendly group of people at one of the world’s most innovative and fastest-growing BPO companies. You’ll be reporting directly to the Senior Director of Marketing.
As Assistant Manager of Analytics & Automation, You Will…
Requirements
As Assistant Manager of Analytics & Automation, You Have…
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