Hartley Botanic Ltd Looking for Social Media Assistant at Oldham, England, United Kingdom Full Time

Salary – Up to £26k dependent on experience

37.5 hours a week, Mon – Fri 8:30am-5:30pm

Office based Greenfield OL3 7AG

Company Brief

Here at Hartley Botanic, we offer beautiful, elegant, and practical Greenhouses and Glasshouses with a worldwide reputation for perfect design, enduring strength, unparalleled quality and everlasting performance.

Providing beautiful ranges of Greenhouses and Glasshouses for the everyday gardener, to the largest bespoke designs across our Victorian, Modern and Heritage ranges, Hartley Botanic works hard to cater to the needs of every individual customer and gardener and every individual garden.

Each one of our products is individually designed to the specification of the customer, whether for professional or private need. We pride ourselves on the quality of our workmanship and work closely with our customers to ensure they get exactly what they need.

Role Brief

Hartley Botanic are looking for an enthusiastic Social Media Assistantwho has Social Media and Content knowledge.

The Social Media Assistant role is a key part of our Marketing strategy and function at Hartley Botanic.The role encompasses all aspects of our social media approach, which includes delivering social media content to all platforms on a daily basis, planning creation content and drive times, delivering key content about Hartley Botanic and specific activities within a social media schedule and calendar. You will support the understanding of our success through Google analytics and regular reporting. You must be flexible, creative and logical in your approach with the customer at the heart of everything you do.

The primary element of this role is to promote the engagement of our customer base, brand growth across all platforms and development of our organic social media strategies.Your goal is to deliver inspiring content, grow our reach on all platforms, increase our brand awareness, propel customer engagement and drive traffic to our website.

The role is office based, here at Greenfield. You will be located within our factory offices and work alongside the Head of Marketing. You will report into the Head of Marketing.

Main Duties And Responsibilities

You will be responsible for creating captivating content for our company’s social media platforms and staying up to date with latest trends and activity within the Glasshouse/Greenhouse/Gardening world. You will be required to develop and oversee the execution of a Social Media schedule and produce weekly/monthly reports on growth and interaction. You are expected to reply to customer feedback, enquiries on all platforms. Liaising with the Reception Office Supervisor and other creative agencies to ensure up to date photography and a variety of structures is available.

Help manage all company Social Media accounts Pinterest, Facebook, Instagram, Twitter, LinkedIn and Houzz

• Develop engaging, creative and innovate content for regularly scheduled posts, which enlighten audiences and promote brand focused messages
• Coordinate Social Media messaging with the wider Marketing Department to ensure consistency
• Analyse social media campaigns with tracking systems to gather visitor data and determine areas for improvement
• Work with other departments to develop social media timelines coinciding with new product releases, Ad campaigns or other brand messages
• Monitor and develop reports on competitor activity across all social media platforms
• Demonstrate a measurable ROI from social media – such as increased website traffic and leads, improved engagement and following, direct leads from social media platforms
• Continuous research in best practices for your own personal development within social media

Role Requirements

• Proficient in using all Social Media Platforms
• Good understanding of Google Analytics
• Strong copywriting and literacy skills are imperative
• Strong PC skills, working knowledge of all Microsoft packages and reports
• Strong communication skills, both written and verbal
• High attention to detail
• Excellent administration skills
• High level of organization skills
• Great time management abilities. Ability to prioritise effectively
• Proficient at reporting and using structure
• Ability to work independently and as part of a team

The role attracts a salary of up to £26,000 and benefits. A full comprehensive induction plan will be completed as well as an effective handover for the role.

Annual leave- 20 days per full leave year increasing by one day with each year of service to a maximum of 25 days, plus statutory bank holidays.