Do Toq Dgtal Looking for Social Media Strategist at Tilak Nagar, Delhi, India Full Time

Job Description:

We are looking for a talented and experienced Social Media Strategist to join our team at Do Toq Dgtal. As a Social Media Strategist, you will be responsible for developing and implementing effective social media strategies to enhance brand awareness, increase engagement, and drive traffic to our clients’ websites. The ideal candidate should have a deep understanding of various social media platforms, excellent communication skills, and a creative mindset.

Responsibilities:

• Social Media Strategy:
• Develop comprehensive social media strategies that align with clients’ goals and target audience
• Conduct research to identify industry trends, audience preferences, and competitors’ strategies
• Create and implement content calendars to ensure consistent and engaging social media presence
• Monitor and analyze social media performance using analytics tools
• Adjust strategies as needed based on data and insights
• Content Creation and Curation:
• Create original and compelling content for social media platforms (e.g., posts, videos, images)
• Curate relevant content from various sources to share with the audience
• Collaborate with designers and copywriters to develop visually appealing and engaging content
• Ensure content is optimized for each social media platform
• Community Management:
• Engage with the audience and respond to comments, messages, and mentions in a timely manner
• Build and maintain strong relationships with followers and influencers
• Monitor online conversations and manage brand reputation
• Social Media Advertising:
• Create and manage social media ad campaigns to reach the target audience and achieve campaign objectives
• Monitor ad performance and optimize campaigns for better results
• Analytics and Reporting:
• Track and analyze key social media metrics to measure the effectiveness of campaigns
• Generate reports to provide insights and recommendations to clients

Requirements

• Proven experience as a Social Media Strategist or similar role
• Deep understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and their best practices
• Experience in developing and implementing social media strategies
• Excellent written and verbal communication skills
• Strong copywriting and creative thinking abilities
• Proficiency in social media management and analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics)
• Knowledge of social media advertising platforms (Facebook Ads Manager, Instagram Ads)
• Ability to work in a fast-paced, deadline-driven environment
• Analytical mindset and ability to use data to drive strategies and decisions
• Strong problem-solving and multitasking skills

Education:

• Bachelor’s degree in Marketing, Communication, or a related field

Experience: 3+yrs

Location: Tilak Nagar