https://amzn.to/44P6GXZ
Job Title: GTM Strategy Manager
Location: BGC Support Center
Reporting Relationships:
Reporting to: Go-To-Market Senior Manager
Number of Direct Reports: 3
At Coca-Cola Beverages Philippines, we are driven by our purpose to Refresh the Philippines and Make a Difference – continuously leading the beverage industry with our Great People, Great Beverages, Great Execution, and Great Partners. As we continue to grow and shape the future, we are seeking passionate and innovative talents to join our team and make a difference with us.
Our commitment to excellence has been recognized through numerous industry awards such as Great Place to Work, Best Workplaces in Asia, Dream Employer of the Year, and Universum’s Most Attractive Employers – and we take pride in our achievements and the impact we have made in the beverage industry.
Summary of the Role:
The GTM Strategy Manager is responsible in creating the Route to Market (RTM) Strategy based on the right market/channel characteristics and in line with Coca-Cola’s strategic objectives. The position is responsible for the development and alignment of the RTM Strategy in the Philippines connecting the vision and objectives of the Philippine’s RTM with the company.
To design the appropriate strategy, the role should identify the country’s commercial opportunities for growing Numeric distribution (ND), execution level, and market share and to optimize Cost to Serve (CTS) by implementing and adjusting to the local reality the group Distributor Management, Wholesaler Engagement Frameworks, and the Customer Service Policy.
This position should have direct coordination with other areas to define the RTM initiatives/pilots, obtain the approvals, sponsorship, and investment required for the implementation.
Key Responsibilities:
1.Understand current RTM elements (enabling best coverage, excellent commercial execution at optimal cost) and opportunities around those.
2.Adapt Distributors Management and Wholesaler Engagement Framework
3.Identify new industry trends to upgrade the existing RTM Models
4.Design and Run Pilots to test the hypothesis
Position Requirements:
Company Socials
Reach us through our social media pages!
LinkedIn: https://www.linkedin.com/company/coca_cola_beverages_philippines/
Facebook: https://www.facebook.com/cocacolaphcareers
Instagram: https://www.instagram.com/cocacolaphcareers/
Thrive with us at Coca-Cola Beverages Philippines and be part of a company that is shaping the future of the beverage industry. Together, we can create great moments and make a positive impact on the lives of millions. Apply today and let’s refresh the world together!
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