SOCIAL MEDIA SPECIALIST
In this role, you will be responsible for the execution of social media content strategies to help boost engagement, enhance brand reputation, and meet and exceed client campaign goals and objectives across paid and owned social media channels.
Key Responsibilities
● Aid in the development and execution of social media strategy across paid and owned social media channels
● Collaborate with fellow social media, connections, and creative team members to establish competitive research, platform determination, benchmarking, messaging, and audience identification to best help execute campaigns in the social media space
● Clear understanding of client overarching program strategy and brand tone to ensure alignment of social content
● Generate, edit, schedule, and share content that builds meaningful connections and encourages community members to take action
● Set up and optimize company pages within each platform to increase the visibility of company’s social content
● Where applicable, moderate all user-generated content in line with the client’s community management policy
● Responsible for the launch, management, and optimization of paid social media campaigns across platforms, including: X, Facebook, Instagram, LinkedIn, TikTok, and Pinterest
● Analyze and compile campaign performance reports, with the ability to pull out key insights and future campaign recommendations
● Research trends across social media platforms, and where appropriate, put research into practice to help optimize social media work within the agency
● Plan, Schedule and Manage influencer campaigns through our Brandwatch tool
Qualifications
● 2-4 years of experience in a relevant field
● Passion for creating high-quality, mission-driven work
● Deep knowledge of social media trends, hashtags, and engagement strategy
● Excellent time management skills
● Excellent writing, editing, presentation, organization and communication skills
● Proven ability to multitask across multiple clients and campaigns
● Knowledge of high-value metrics across social media platforms
● Ability to pull data and insights for both paid and owned social media content
● Extensive knowledge of the popular social media platforms
● Experience working with influencers
About KSV
KSV is certified BCorp and a women-owned and led collective of creative and strategic thinkers who are committed to a more sustainable existence. As part of our team you’ll have the daily opportunity to be part of something bigger than just yourself, because everything we do is filled with a purpose. And that’s enough to fill us up with all types of good stuff.
Employee Benefits:
● 401k
● Health, dental, and vision coverage
● Parental leave
● Flexible PTO
● Paid holidays include the week between Christmas and New Year’s Day, MLK, Memorial Day, Juneteenth, 4th of July, Labor Day, Thanksgiving and the following Friday
● Summer half-day Fridays
● Flexible work environment
KSV is a signer of the equal pay compact and is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
KSV’s Core Competencies
Core competencies are the ‘price of admission’ to being part of the KSV team and are expected of all team members regardless of role or seniority.
Builds strong customer relationships and delivers customer-centric solutions.
Makes good, informed, and timely decisions that keep the organization moving forward.
Takes on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.
Is focused on and consistently achieves results, even under tough circumstances.
Builds partnerships and works collaboratively with others to meet shared objectives.
Recognizes the value that different perspectives, life experiences, and cultures bring to an organization.
Develops and delivers multi-mode communications that convey a clear understanding of the unique needs of different audiences.
Gains the confidence and trust of others through honesty, integrity, and authenticity.
Actively seeks new ways to grow and be challenged using both formal and informal development channels.
Keep positive, stay calm under pressure, and believes there is a way forward, even when it can’t immediately be seen.
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