https://amzn.to/44P6GXZ
About the role:
This role is a great opportunity for a Senior Marketing Manager with a strong CRM background. We are looking for someone who is commercially focused and who can work autonomously.
It is a lead generation-focused role, so the successful applicant will have a digital background and will enjoy working closely with the sales team to segment and target the customer base to deliver effective end-to-end campaigns that up and cross-sell our products.
This role will be responsible for the group website, owning all touch points from acquisition, maximising customer lifetime value as well overseeing our roster of Paid, SEO, Social and PR agencies to deliver a fully integrated marketing plan.
This position will be instrumental in influencing and leading content creation (ranging from case studies, and thought leadership to research) that can be served across all channels and used to support our sales teams with data-led account-based marketing activity. This role will suit a marketer who doesn’t want to be pigeonholed and relishes the opportunity to come up with new ideas and explore innovative ways to reach and excite our customers.
Roles & Responsibilities:
Core Competencies / Skills
Location: This is a remote/hybrid role with some travel required to the office in Telford and other locations as and when required.
What you’ll get in return:
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