Solomon Page Fashion & Beauty Looking for FREELANCE DIRECTOR GLOBAL MARKETING DIRECTOR at New York (Remote for now), New York Full Time

We are looking for a Freelance Director Global Marketing Beauty for a remote opportunity at a top fashion company located in New York, NY! This individual will be the senior member of the product marketing team, working closely with Account Management/Planning, Sales and Education, Creative, Global counterparts, to plan and execute the marketing strategy for the full brand portfolio. This includes developing and implementing omni-channel and 360° strategic marketing plans while leading the in-market activation for Retailer and Free Standing Stores (FSS). You will bring your consumer obsessed mindset to understand the consumer trends and develop category strategy to guide overall product strategy. This includes managing consumer insights, pricing strategy, competitor intelligence, product launches, promotions and seasonal programs, and more.

Responsibilities:

LAUNCHES AND BASIC BUSINESS ANALYSIS

• Develop accurate estimates for future sales by category and new launches, collaborating closely with Account Management and the Launch Planning Director.
• Report ongoing Data Warehouse sales providing strategic analysis of brand portfolio and mix of business sales trends. Ongoing marketing analyses (NPD) trends and competitive performance.
• Manage the brand side-by-side calendar identifying GAPs and Opportunities per quarter. Work with account leads, FSS and Global team in order to deliver extra Net.

ASSORTMENT AND PRICING

• Develop assortment plan and works with Account Lead; Sales Planning and Visual Merchandising (VM) to guarantee the correct execution per channel.
• Lead Affiliate line edit / discontinuation process with the objective to ensure NOAM’s needs are captured from SKU productivity and profitability perspective. Collaborate with VM to guarantee correct execution in stores (collaterals/displays).
• Manage the annual pricing review and new product pricing analysis. Research competitive pricing information, NOAM landscape, key corridors and market insights to inform future strategy and brand positioning.
• Partner with finance on COG analysis for new launches and all promotional programs.

PROMOTIONS

• Guarantee OMNI alignment (Online, Retailers, e-retailers and FSS). New product launches strategize on retailers early leads, activations and kitting.
• Provide Visibility on all promo calendar encompassing all the activations (retailers exclusives/anniversary, good-byes, discounts, GWP, KITS, etc…).

Qualifications:

• Bachelor’s degree is required; MBA a plus.
• 8+ years related product marketing experience; 360 marketing.
• Demonstrated ability to synchronize data from multiple sources and based on findings, make strategic recommendations and decisions on marketing strategy. Excel is your friend!
• Interest and passion for North America marketing including Product, Retail Marketing, and Competitive landscape in the beauty industry (cosmetics)
• Ability to personally set priorities and motivate others.
• Engaging interpersonal skills with the ability to foster and nurture relationships with members Global Marketing team and cross-functional teams as well as present to senior leadership.
• Highly organized and detail oriented with a strong ability to manage multiple projects simultaneously and take complete ownership of projects
• Clear and concise written and oral communication skills.