SAUDI AIRLINES Looking for Social Media Specialist – Marketing at مكة جدة السعودية Full Time

JOB PURPOSE:

As a Social Media Specialist – Marketing you will have a passion for aviation and a keen understanding of digital marketing. In this role you will be responsible for developing and executing social media strategies to enhance our brand presence, engage our audience, and drive business objectives.

KEY ACCOUNTABILITIES:

• Develop engaging and creative content for various social media platforms, including but not limited to Facebook, Instagram, Twitter (X), LinkedIn and Tik Tok
• Collaborate and develop visually appealing and on-brand graphics, videos and other multimedia content
• Manage and monitor AlFursan social media presence
• Implement and maintain a consistent posting schedule to ensure a steady flow of content
• Engage with followers, respond to comments, and foster a sense of community
• Plan and execute social media campaigns to promote special offers, events and initiatives
• Analyse campaign performance and provide insights for continuous improvement
• Monitor key social media metrics and use data to evaluate the success of campaigns
• Provide regular reports on social media performance, highlighting areas for improvement and growth opportunities
• Work closely with cross functional teams including marketing and customer service to ensure a cohesive and integrated approach to social media

EDUCATION:

• Bachelor’s degree in Marketing, Communications or a related field
• Advanced English language proficiency is required

EXPERIENCE:

• Minimum of 2 years of professional experience in social media marketing
• Proven track record of managing successful social media campaigns
• Strong understanding of social media platforms and trends
• Excellent written and verbal communication skills
• Creative mindset with the ability to think outside the box
• Familiarity with social media analytics tools
• Experience in Large Corporation is preferred