Prenetics Looking for Social Media & Content Specialist at Kuala Lumpur Full Time

Prenetics, a leading genomics-driven health sciences company, is revolutionizing prevention, early detection, and treatment. Our prevention arm, CircleDNA, uses whole exome sequencing to offer the world’s most comprehensive consumer DNA test. At CircleDNA, we are on a mission to empower individuals to take control of their health and well-being. Since our inception in 2019, we have been providing a comprehensive genetic testing service that offers insights into a variety of health areas. Our cutting-edge technology and user-friendly online platforms have enabled us to offer actionable DNA insights that help people make informed decisions about their health. As a part of Prenetics Group, a global leader in genomics and personalized healthcare, we are committed to expanding our portfolio to include other exciting products such as vitamins, supplements, and other health assessments. Join us in our quest to revolutionize personalized healthcare.

We’re looking for a talented, creative, strategic, and detail-oriented Social Media & Content Specialist to connect with our audience through compelling storytelling. You’ll have the freedom to experiment and mold your social voice.

The position’s ultimate goal is to build Prenetics with its portfolio of brands – CircleDNA, Circle X, and more, to be a world loved and admired healthcare transformation brand in the world.

Reporting to our Head of Digital Marketing, you will also work closely with our marketing, business development and customer experience teams to grow our social media channels and community base. This person will be responsible for creating and distributing informative, high-value social content to followers across various social media platforms including Instagram, Facebook, Youtube, and LinkedIn.

Key Areas of Responsibility:

• Generate original content for a range of marketing and communications materials.
• Develop digital marketing and social media content pillars & calendar, integrate social media strategies with digital and event campaigns aligning with company objectives
• Formulate and execute the global activation campaign across all social platforms (e.g. Instagram, Facebook, TikTok, Twitter, Linkedin etc.)
• Create and edit the content for various digital platforms including but not limited to social media, website, eDM and marketing collateral
• Collaborate with in-house marketing division to synergize Social Media Calendar with our overall Marketing Calendar
• Assist the content marketing team in preparing and posting various types of website content, including short videos, blog posts and articles.
• Assist in implementation of different type of online marketing campaign, like KOL, Social media ads in different formats, etc.,
• Perform ad-hoc duties as assigned

Requirements

• Minimum 3 years of solid experience in Social Media Management
• Bachelor holder in Marketing, Communications, Journalism or related discipline
• Excellent understanding of digital marketing concepts
• Basic knowledge about UI/UX and how they affect customers.
• Creative writing skill in English & Chinese/Cantonese is a must
• Experience with health tech industry in Global or Asian markets is an advantage
• Passionate about the Social Media and latest online advertising technologies
• Can-do attitude, proactive, independent and good team player
• Candidates with more experience will be considered as senior specialist

Benefits

Our DNA is P-R-E-N-E-T-I-C-S. See what each word of our company name means:

Get to know us; Get to know our DNA!

• Passion
• You are passionate about our mission and your job, and inspire others with your drive for excellence.
• Resilience
• You are tenacious and calm despite challenges, changes, and stress. Sleeves rolled up, you attack every challenge head-on.
• Empowerment
• You help colleagues across Prenetics succeed. You foster a strong team spirit while encouraging others to take initiatives and risks.
• Integrity
• You are trustworthy, honest and accountable to your actions and commitments.
• Epic
• You dare to take risks, deliver results and make things happen. You possess a growth mind-set and strive to continuously improve.
• Transparency
• You speak up and share information even if it is controversial or difficult.
• You share wins and failures openly.
• Ingenuity
• You make wise decisions despite ambiguity.
• You think outside the box, challenge the status quo and come up with creative solutions.
• Communication
• You practice empathy, articulate your thoughts and ideas effectively and respectfully.
• Selfless
• You seek what is best for Prenetics, not yourself or your team. You put the needs of the team before your own.