Oggi Talent Looking for Social Media Manager at Greater Minneapolis-St Paul Area Full Time

As a Social Media Manager, you will be responsible for developing and executing our social media strategy across various platforms to increase brand awareness, drive engagement, and support our marketing objectives. You will create and curate compelling content, monitor online conversations, and analyze performance metrics to continuously improve our social media presence.

Key Responsibilities:

1. Social Media Strategy: Develop and execute a comprehensive social media strategy aligned with companies goals and brand identity.
2. Content Creation: Create and curate high-quality, engaging content, including text, images, videos, and graphics, that resonates with our target audience.
3. Platform Management: Manage and maintain our presence on key social media platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and TikTok.
4. Audience Engagement: Interact with followers, respond to comments and messages, and foster meaningful online conversations. Cultivate a loyal and engaged online community.
5. Content Calendar: Develop and maintain a content calendar to ensure a consistent posting schedule and content themes that align with marketing campaigns and industry trends.
6. Analytics and Reporting: Monitor and analyze social media performance using relevant tools and metrics. Provide regular reports with insights and recommendations for improvement.
7. Campaigns and Promotions: Collaborate with the marketing team to plan and execute social media campaigns and promotions that drive brand awareness and conversions.
8. Stay Informed: Stay up-to-date with the latest social media trends, tools, and best practices. Recommend and implement new strategies to stay ahead of the competition.

Qualifications:

1. Bachelor’s degree in Marketing, Communications, or a related field (preferred).
2. Proven experience as a Social Media Manager or similar role in managing social media accounts for a brand or organization.
3. Proficiency in social media management tools and analytics platforms.
4. Strong written and verbal communication skills, with an eye for detail.
5. Creative thinking and the ability to generate innovative ideas for social media content.
6. Excellent time management and organizational skills to handle multiple projects simultaneously.
7. Familiarity with social media advertising and paid campaigns is a plus.
8. Graphic design and video editing skills are a bonus.

Benefits:

• Competitive salary
• Health, dental, and vision insurance
• Retirement savings plan
• Professional development opportunities
• Friendly and collaborative work environment