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Who We Are
Museum of Ice Cream is an inclusive & immersive brand, designed to captivate your sweetest fantasy and sugar-filled daydreams online and IRL. At Museum of Ice Cream, we invite you to believe in the magic of creativity, to remind you that inclusive spaces do exist, and to show you that childlike wonder is worth savoring. In our world, ice cream is the agent of change and the vehicle to ignite the creative spirit that lives in all of us. Fueled by the power of imagination, MOIC is a universe of possibilities with tons of room for you to explore.
Who You Are
Museum of Ice Cream is looking for a Senior Manager of Social Media + Content Creation, who has proven capability and passion for creating and managing high-performing social media content, as well as engaging with community members, and driving loyalty for our creative brand. You will also have proven results in generating short-form video content and implementing organic social media strategy on a daily basis, as well as being able to lead other content creators (specialists in other locations, paid contributors, and more) and managing social agencies. You also like to lead and support other teams in the production and management of content, including paid advertisements and in-store installations.
Your Day-to-Day
Understanding, living and breathing the MOIC brand and vision
Generating multiple pieces of content per week using a mix of IRL in-phone and virtual production techniques
Partnering with Content Creators to ensure content is produced in a timely manner, to support business goals, while maintaining brand standards
Ushering content through a multi-layered approvals process
Editing content to be specific to what performs on each channel
Copywriting for each social channel for posting needs
Posting through social monitoring platform for each channel
Managing a social media agency and freelancers
Interacting with influencers to build relationships and hosting celebrities
Engaging with agency to execute strategy and creative vision
Ongoing monitoring of all platforms
Scheduling content in our CMS for posting across multiple platforms
Implementing our rigid test-and-learn process, to ensure constant optimation
Generating ideas for brand campaigns (paid and organic) across platforms, managing production calendar, and delivery
Weekly and monthly reporting of impressions, followers, and sentiment
Content capture with phone and camera
Potential of in front of the camera and voice over needs
Social Media Asset Management
Community development and responding on all social platforms
Staying on top of social trends, changes and future thinking
The salary range for this role is $85,000 – $95,000 USD + (up to 10% of base salary) bonus structure based on experienceThis role is primarily remote with requirements to travel to museum locations on an as-needed basis for business needs.
Requirements
The Necessities and Nice-to-Haves:
Bachelor’s degree in marketing, communications, or a related field
Minimum of 6-8 years of experience strategizing for and owning multiple social platforms and community management, or related roles, preferably in the lifestyle or consumer goods industry
Strong understanding of social media platforms, content creation, and digital marketing strategies
Proven track record of personally producing social media content, and a willingness to appear on camera from time to time
Expertise with Adobe Suite or similar technology
Strong organizational and project management skills, with the ability to handle multiple tasks and prioritize effectively
Collaborative team player with excellent interpersonal skills and the ability to work cross-functionally
Comfortable with up to 15-25% travel requirements
Benefits
The Good Stuff:
Competitive Pay
Vision, dental, and healthcare benefits
Life Insurance
Stock options
401(k)
PTO
