Marcus & Millichap Looking for Digital Marketing Coordinator at United States Full Time

The Digital Marketing Coordinator will support Corporate Marketing initiatives and branding across all digital mediums. They will manage the content and messaging on the firm’s websites to ensure consistency in brand voice under the direction of the Director of Marketing and work closely with the Director of Public Relations to optimize press and brand promotion digitally. Further, they will help create and implement the firm’s social media strategy, develop brand awareness, and maintain and update its presence on social media channels.

Key Responsibilities

• Create and implement a firm-wide social media strategy and coordinate with stakeholders across the company to ensure its effectiveness and adoption of relevant social media techniques.
• Manage presence on social networking sites including LinkedIn, Facebook, Instagram, X (Twitter), Google, and other similar community sites.
• Monitor and respond to posts, likes, and comments across all social platforms throughout the day. Must maintain full awareness of all content and be able to respond accordingly, using sound judgment for posts that require immediate attention.
• Oversee and manage the Company’s reputation on corporate pages (Google My Business, Yelp, LinkedIn, Glassdoor, Indeed, Wikipedia).
• Work with Senior Marketing Manager on managing and enhancing social media templates for the Field Marketing Team within a 3rd party design platform.
• Manage the company’s Hootsuite account for Corporate social handles as well as regional and local accounts.
• Support social media questions for regional marketing specialists.
• Lead publishing and updating efforts for the company’s Sitecore-based websites and support other departments in their publishing to the website. Proactively manage all website content to ensure it is current and relevant.
• Maintain documentation and functional understanding of the firm’s website.
• Attend stand-up meetings with the website hosting company and collaborate with IT on improvements and enhancements to the website and internal platforms as needed. Build out projects in Asana for the Marketing Team based on the deliverables assigned.
• Support the Director of Marketing on paid media strategy efforts to build brand awareness and generate leads.
• Report website analytics monthly, quarterly, and annually to all departments utilizing GA4.
• Prepare quarterly competitive analysis reports for national CRE websites and social media accounts.
• Understand and evaluate metrics in Sitecore’s Experience App and GA4, and work closely with the Marketing Campaign Manager to distribute campaign performance to the marketing team.
• Respond to digital-focused Marketing Request emails.
• Other projects and tasks as assigned.

Professional Experience / Qualifications

• Bachelor’s Degree in communications, marketing, public relations, advertising, or business or equivalent experience.
• 2+ years social media marketing experience and/or currently managing multiple websites, and social media pages.
• 3+ years of experience in building on CMS systems, familiarity with Sitecore preferred.
• Excellent written and verbal communication skills.
• Must be highly organized, proactive, detail and deadline oriented with the ability to handle multiple priorities at once while providing a high level of service.
• Implement sound judgement, based on the firm’s professional expectations, when reacting to all social media posts.
• Knowledge of Windows Microsoft Office products including Word, Excel, PowerPoint, Outlook. Other graphics and/or presentation software including Photoshop is preferred.
• Meticulous attention to detail and a process-improvement mindset.
• Must have or will be expected to become knowledgeable about the general Commercial Real Estate industry including terminology.

Our mission is to help our clients create and preserve wealth by providing the best real estate investment sales, financing, research, and advisory services available.

Founded in 1971, Marcus & Millichap (NYSE: MMI) is a leading commercial real estate brokerage firm focusing exclusively on investment sales, financing, research, and advisory services, with nearly 2,000 investment sales and financing professionals in 80+ offices throughout the United States and Canada.

Marcus & Millichap closes more transactions than any other real estate investment brokerage firm in the nation. In 2022, the firm closed 12,272 transactions with a sales volume of approximately $86.3 billion.

The firm has perfected a powerful property marketing system that integrates broker specialization by property type and market area; the industry’s most comprehensive investment research; a long-standing culture of information sharing; relationships with the largest pool of qualified investors; and state-of-the-art technology that matches buyers and sellers.

Marcus & Millichap provides equal employment opportunities to all employees and applicants for employment without discrimination with regard to race, religious belief (including dress or grooming practices), color, sex, sex stereotype, pregnancy, childbirth or related medical conditions (including breast feeding), age, national origin, ancestry, sexual orientation, gender identification and expression, transgender status, physical or mental disability, medical condition, genetic characteristics, genetic information, family care, marital status, enrollment in any public assistance program, status as military, a veteran or qualified disabled veteran, status as an unpaid intern or volunteer, or any other classification protected by law. We also prohibit discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics. In addition to federal law requirements, Marcus & Millichap complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.