LinkedIn is the world’s largest professional network, built to help members of all backgrounds and experiences achieve more in their careers. Our vision is to create economic opportunity for every member of the global workforce. Every day our members use our products to make connections, discover opportunities, build skills and gain insights. We believe amazing things happen when we work together in an environment where everyone feels a true sense of belonging, and that what matters most in a candidate is having the skills needed to succeed. It inspires us to invest in our talent and support career growth. Join us to challenge yourself with work that matters.
This is a role in LinkedIn’s Talent Solutions (LTS) business, which is revolutionizing how employers find and attract top talent and develop their existing talent (LinkedIn Learning). Simply put, LTS enables talent professionals to be more successful.
At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers hybrid work options. This means you can work from home and commute to the Paris office, depending on what’s best for you and when it is important for your team to be together.
Job Description
LinkedIn Talent Solutions is currently looking for a Marketing Manager with expertise in executing B2B customer marketing campaigns in France, where we are investing in improving perception and consideration of our LTS brand to drive revenue. This person will execute campaigns and programmes for our customers in France whilst also partnering with the regional, global, product Marketing, Comms and Content teams to activate the strategy in line with our objectives and plan. The successful candidate will be responsible for execution and implementation of our customer and prospect marketing efforts including: Target Account Marketing, Content creation/localisation, event management, partnerships, digital marketing, webinars, case studies, direct mail, and executive experiences. The role will also contribute to and in some cases build sales enablement materials and may manage agency partners. This role will help us focus on our core business, existing customers, while also helping us drive acquisition of enterprise+ prospects to accelerate business growth in France.
Responsibilities
Reporting to the France marketing lead, the Marketing Manager will be responsible for executing and reporting the impact of B2B marketing programs in France (and across EMEA & LATAM where relevant). They will be required to position LinkedIn as an indispensable business partner and a platform for people success. As a key part of the LinkedIn EMEA/LATAM Marketing Team, this candidate will work cross-functionally with our sales partners, Marketing, Comms, Brand, operations, insights, customer success and other marketing teams across both EMEA/LATAM and globally.
Performance Objectives
Enable the business to be successful by:
Partner with PMM and other global marketing teams to identify pilot opportunities for target customers
Qualifications
Basic qualifications
Preferred Qualifications
Suggested Skills
Additional Information
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.
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