Impartner Software Looking for Strategic Digital Media Consultant at NAMER Full Time

We are seeking a Strategic Digital Media Consultant to join our growing TCMA team at Impartner!

As a Strategic Digital Media Consultant at Impartner, you will play a crucial role in driving advanced new business pre-sales activities and strategic account management for our PMA solutions, with a particular focus on our unique channel AdTech solution. You will work closely with customers and our partner agencies to develop, implement, and execute effective digital media strategies using our platform and various tactics, including email campaigns, social media campaigns, Search Engine Advertising (EA), social advertising, Conversion Rate Optimization (CRO), web and landing page content. Your expertise will involve guiding clients on best practices for media campaigns, optimizing the performance and ensuring customer success.

In addition to your primary responsibilities, you will have the opportunity to provide valuable input to our product management team. Your insights and feedback from working closely with clients and understanding their needs will be essential in shaping the future development and enhancements of our PMA and channel AdTech solutions, ensuring they remain cutting-edge and meet the evolving demands of the digital media landscape.

About Impartner

Impartner is a global leader in the channel management sector, and we are looking for growth-minded thought leaders to PARTNER with us! Our company is #1 in the Partner Relationship Management (PRM) space and is accelerating away from the pack with our innovative technology. We empower businesses to optimize and streamline their indirect sales channels, enabling seamless collaboration with channel partners, resellers, and distributors.

Our PRM platform, including our Partner Marketing Automation (PMA) and the globally unique channel AdTech solution called “Ads for the Channel,” powered by Artificial Intelligence, enables customers to run effective (advertising) campaigns through their partners at scale, maximizing reach and revenue.

We’re winning, and we’re having fun doing it!

Job Location

While this is a 100% Remote position, we require that candidates are in one of the following states:

• Arizona
• Arkansas
• California
• Florida
• Georgia
• Indiana
• Iowa
• Kentucky
• Massachusetts
• Michigan
• Minnesota
• Nebraska
• New Hampshire
• North Carolina
• Oklahoma
• Pennsylvania
• Texas
• Utah
• Virginia
• Washington

At Impartner, this means you will:

• Digital Media Strategy Development: Collaborate with customers to understand their business goals and objectives. Develop comprehensive digital media strategies, leveraging our PMA and “Ads for the Channel” solution, to achieve specific marketing and sales targets.
• Advanced Pre-Sales Activities: Support the sales team in presenting media strategies and showcasing the capabilities of our PMA and “Ads for the Channel” solution during pre-sales engagements. Qualify customers and demonstrate product demos and articulate the vision and successful use of the solution to potential clients.
• Campaign Management and Performance Analysis: Setup, manage and monitor digital media campaigns, analyzing performance metrics and providing data-driven insights to improve campaign effectiveness and ROI.
• Strategic Account Management: Work closely with existing customers, understanding their evolving needs, and providing ongoing strategic guidance to maximize the impact of their digital media efforts using our solution.
• Partner Collaboration: Collaborate with partner agencies to ensure successful utilization of our technology, assist in developing effective campaign strategies, and offer support to help achieve their clients’ goals.
• Industry Trends and Innovation: Stay abreast of the latest digital media trends, technologies, and best practices. Leverage your knowledge to recommend innovative approaches to enhance the effectiveness of our PMA and “Ads for the Channel” solutions.
• Product Management Collaboration: Collaborate with the product management team to integrate market intelligence into the strategic roadmap, ensuring our solutions remain competitive, relevant, and aligned with market demands.
• Client Education: Educate customers and partners on digital media best practices, ensuring they have a clear understanding of the benefits and potential of our solution

What we’re looking for:

• Minimum of 5 years proven experience in digital media marketing and advertising, preferably in a consulting or strategic role.
• Demonstrated expertise in running successful email, social and advertising campaigns on platforms such as Google Ads, Facebook (Meta) ads, LinkedIn ads, and Bing ads.
• Proven experience in indirect sales channels, partner relationship management or working with channel partners/resellers will be advantageous.
• Demonstrated expertise in engaging with Enterprise-level customers, understanding their distinct requirements, and navigating complex stakeholder landscapes.
• Excellent communication and presentation skills, with the ability to articulate complex ideas to both technical and non-technical stakeholders.
• Strong analytical skills to interpret campaign performance data and derive actionable insights.
• Proven ability to collaborate and influence cross-functional teams effectively.
• Bachelor’s degree in marketing, business or related field.

Don’t check all the boxes but feel up for the challenge? Apply! We love fierce go-getters who jump at an opportunity to make magic.

Benefits

For full-time employees, Impartner also offers full health benefits (medical, dental, and vision), flexible spending and health savings accounts, company paid life insurance, company paid short-term and long-term disability, stock option shares, voluntary benefits, 401(k), company paid holidays, and unlimited PTO.

Impartner is an equal opportunity employer.

All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances.

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