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Job Description
Assistant Director of Marketing and Communications
Job No: 514747
Work Type: On Campus
Location: Normal, Illinois
Title: Assistant Director of Marketing and Communications
Division Name: Student Affairs
Department: Event Management, Dining and Hospitality
General Summary
The Department of Event Management, Dining, and Hospitality is one of 13 departments within the Division of Student Affairs. It provides the campus community and guests with high-quality, efficient, and innovative event services and dining options in a variety of settings dedicated to accentuating and enhancing the campus experience in a diverse community.
The Assistant Director of Marketing and Communications provides leadership and direction for all Event Management, Dining, and Hospitality marketing and communication efforts, ensuring compliance with University standards, and also works collaboratively to coordinate professional development opportunities within the Department.
Duties include but are not limited to:
Directly supervise three full-time professional staff, and indirectly supervise up to five student staff.
Perform continuous evaluation of marketing methods, language, campaigns, and technology to determine how current trends relate to the department, the Division of Student Affairs and Illinois State University’s overall goals and mission. Utilize this knowledge to provide leadership in the development of marketing strategies to support the mission, visions, and goals of the Department.
Provide leadership in developing and managing various communications for the Department, including but not limited to managing department responses to stakeholder, customer, and guest inquiries; managing the department’s responses for media requests; developing and updating various departmental publications, presentations, and reports; and managing crisis communications as needed for the department in collaboration with the University’s leadership team.
Collaborate with department training/development team to identify, plan, and implement professional development opportunities for staff related to topics such as interpersonal skills, safety/emergency planning, leadership development, equity/diversity/inclusion, customer service, and other key competencies needed to perform work effectively.
Provide leadership in developing and implementing a strategic vision for the Department’s engagement with a variety of constituencies. This includes but is not limited to targeted communications, consistent branding and design standards, marketing campaigns, and events focused on outreach to key stakeholders throughout the campus community to promote the Department’s facilities, services, events, dining options, employment opportunities, and more.
Whether it’s to find a place to study, gather with friends, enjoy a bite to eat, or plan a large event, the Department of Event Management, Dining, and Hospitality takes great pride in providing welcoming and inclusive spaces, high-quality food services, and experienced and professional staff who care about making every experience individualized and extraordinary. It is our philosophy to recruit, inspire, and retain talented team members and promote wellness and foster their development. It is our goal to promote a more fully diverse and inclusive campus community.
Required Qualifications
1. Bachelor’s degree or equivalent in Marketing, Public Relations, Communication, Business Administration, or related field.
2. Four (4) years of full-time or part-time equivalent professional, progressive experience in marketing, public relations, communications, and/or related field.
3. Demonstrated ability to work effectively with persons from diverse backgrounds while supporting a welcoming and inclusive environment.
4. Demonstrated experience developing and implementing marketing and communication plans, including media relations and communications, web site development, social media, print publications, and promotional events.
5. Demonstrated knowledge with Microsoft Office Suite, Adobe Creative Suite, general knowledge of website software, and general knowledge of graphic design standards for print and media.
Desired Qualifications
1. Master’s degree.
2. Two (2) years of supervisory experience.
3. Demonstrated leadership, planning, and managerial skills.
4. Demonstrated experience with analyzing and resolving conflict, team building, and group dynamics.
5. Demonstrated experience with strategic planning and assessment at a department level.
6. Demonstrated ability to be self-motivated and project-oriented, think strategically, and maintain a strong attention to detail.
7. Demonstrated and highly developed interpersonal, organizational, and communication skills (written and verbal).
8. Demonstrated ability to effectively interact with diverse constituencies.
9. Demonstrated ability to successfully coordinate and facilitate programs independently and with limited supervision.
10. Demonstrated competency with managing multiple tasks and competing priorities.
11. Demonstrated ability to build relationships within the department, across campus and in the community to promote services, programs, and events.
12. Demonstrated ability to work effectively in a team environment and to successfully relate to a variety of internal and external clients.
Work Hours
Core working hours are Monday through Friday, 8:00am to 4:30pm
Functional Expectations
Must be able to complete the following with or without a reasonable accommodation:
1. Ability to lift up to 30 lbs occasionally for events.
2. Effectively communicate on a daily basis.
3. Remain at a workstation for extended periods
4. Move about in various locations across campus as needed to complete day-to-day work.
Proposed Starting Date
January 2023
Salary Rate / Pay Rate
Pay is commensurate with qualifications and experience, combined with an excellent benefits package
Required Applicant Documents
Resume
Cover Letter
Reference List (must contain at least two professional references)
Transcripts – See Special Instructions to Applicants section for additional options
PLEASE NOTE: These documents are required to be submitted online in order to complete the application process. Please have these documents ready prior to clicking on “Apply”
Optional Applicant Documents
Certification of Retirement Annuity
PLEASE NOTE: These documents may be submitted online in order to complete the application process. Please have these documents ready prior to clicking on “Apply”
Special Instructions for Applicants
Please fully complete the entire application including, but not limited to, the education and work history portions. Be specific on your work history, including employment dates (if part-time you must list the number of work hours) and duties for all positions held. Applicable part-time work experience will be considered toward qualifying for this position; however, it will be converted to a full-time equivalency to determine combined length of experience. Please do not put “see resume” in the duties and responsibilities section of the work history. This will be considered an incomplete application and incomplete applications will not be considered.
College or university transcripts (may be unofficial) must be submitted prior to the application deadline in order to receive full consideration. Transcripts can either be uploaded with your application or submitted via the options listed below. In order to be eligible for Veteran’s Preference points on the exam, appropriate military service documentation, such as a DD214, must be submitted prior to the application deadline.
Transcripts and/or DD-214 paperwork may be faxed or mailed to Human Resources by the application deadline:
Fax: 309.438.0011, Attn: Breanna Crippen
Address: Illinois State University
Human Resources
Campus Box 1300
Normal, IL 61790-1300
The Civil Service examination for this classification is based on your application materials and responses to the supplemental questions. No participation other than submission of applicant materials is required from applicants that qualify to take the exam. If you meet the minimum required qualifications for this position, you will receive a score calculated based on your education and experience, and your name will be placed on the active employment register by exam score. After the application deadline, the names within the top three scores will be referred to the department for interview. The active register for this classification will be voided when the position is filled.
Contact Information for Applicants
Breanna Crippen
Human Resources
309-438-8315
Important Information for Applicants
This position is subject to a criminal background investigation based on University Policy 3.1.30 and any offer of employment is contingent upon you passing a satisfactory criminal background investigation. You may not begin work until the criminal background investigation results have been received and cleared by Human Resources.
Illinois State University is an Equal Opportunity/Affirmative Action Employer.
If you are an individual with a disability and need a reasonable accommodation under the Americans with Disabilities Act (ADA) or other state or federal law you may request an accommodation by contacting the Office of Equal Opportunity and Access at . The Office of Equal Opportunity and Access will hold any confidential information you provide in confidence.
If you are having difficulty accessing the system, please call Human Resources at .
Application Opened: 11/11/2022 02:25 PM CST
Application Closes: 11/27/2022 11:55 PM CST
