Guaranteed Irish Looking for Marketing Communications Executive at Dublin City, County Dublin, Ireland Full Time

Do you understand all the elements and benefits that marketing and social media can bring to a company? Are you a good writer? Would you like to work for a national brand which represents leading companies in Ireland?

We are looking for two Marketing Executives to join the Guaranteed Irish team.

 

Do you possess a deep understanding of the transformative impact marketing and social media can have on a company’s success? Are you a skilled communicator with a flair for crafting compelling content? If so, consider joining the Guaranteed Irish team as we seek two dynamic Marketing Executives. If you’re ready to contribute your expertise to elevate our marketing strategies, we invite you to explore this exciting opportunity.

Guaranteed Irish, is the national symbol of Trust. We believe in our own ability to affect positive impact in our communities. We also believe that enterprise is at the heart of thriving communities. Our members, homegrown and international, are based in Ireland and are committed to quality jobs, supporting their communities and Irish provenance in a sustainable manner.

You’ll work with our Communications & Marketing, Membership and Events teams at our office in Dublin 2 to manage our content strategy and execute a variety of media and marketing projects. Your goal will be to help us raise brand awareness for the company, improve our presence on social media, support the growth of our membership network and promote our current members. This position will suit a marketing graduate with 3-5 years’ work experience, good writing skills and strong digital marketing knowledge, looking to gain experience with a national brand. 2024, is a special year to join the team as we will be celebrating our 50^th anniversary from March.

Guaranteed Irish values include Trust, Empowerment, Enterprise, Fairness, Respect and Fun. We are seeking for individuals who live by these values and take pride in the work they do.

If this sounds like the type of role you would be interested in, send us your CV and a strong cover letter to [email protected]. Only CVs and cover letters sent to this email address will be considered.

 

Reporting to our Head of Communications, PR & Marketing, the roles will cover the following responsibilities:

• Work with the cross functional project team to carry out our integrated marketing campaigns from project planning, design, execution and reporting.
• Key marketing campaigns include but are not limited to the promotion of our monthly themes and events, the Guaranteed Irish Business Awards, our 50^th anniversary, our sustainability agenda and other media partnerships.
• Design creative social media marketing campaigns across a multitude of sectors both B2B and B2C to grow our membership network and to promote our current members.
• Manage our Facebook, Twitter, LinkedIn, Instagram, TikTok platforms, generating brand awareness, increasing our follower base and engagement rates, and carrying out online community management.
• Produce and edit video suitable for social platforms.
• Utilise paid social tools to create a desire to seek out information on membership and to drive traffic to the Guaranteed Irish website.
• Budget, monitor and report on PPC and paid online advertising campaigns.
• Create newsletters and other communications to members and non-members using Hubspot.
• Manage target audience creation, constantly reviewing for optimisation.
• Manage content on our company website, including writing original (keyword optimised) content and working with member companies to feature their posts.
• Write and execute researched and impactful PR to national, regional TV news desks, radio business desks.
• Use our PR platform to send, follow up and create relationships with key media people.
• Work with the production team of The Guaranteed Irish Business Podcast. Schedule and research interviews with Guaranteed Irish Members. Execute the marketing plan to promote the podcast across all streaming platforms and social media.
• Responsible for reporting on effectiveness of social media campaigns, advertising performance and conversion on a weekly, monthly and quarterly basis.
• Attend and assist at ad-hoc Guaranteed Irish and industry events.

 

Required skills and experience:

 

1.     Professional Experience:

 

·      3-5 years’ experience in a digital marketing, advertising, or communications role, or a similar position is desirable.

 

2.     Education & Interests:

 

·      Diploma or higher degree in digital marketing or business.

·      Knowledge of the business landscape in Ireland.

 

3.     Digital skills:

 

·      Highly competent in social media marketing, particularly on platforms such as LinkedIn, Instagram, and TikTok.

·      Knowledge on how to use social video editing tools like Capcut is a plus.

·      Previous experience working with platforms such as Wordpress, Google Analytics, Meta Ads Manager, LinkedIn for Business, Hubspot, or similar is highly desirable.

 

5. Communications skills:

 

·      Excellent copywriting and communications skills.

·      Proof-reading experience.

 

6. Project Management skills:

 

·      Strong organisational and project management skills.

·      Fast learner with strong attention to detail.

·      Comfortable operating to multiple deadlines and handling many projects at once.

 

7. Personal Traits:

 

·      Creative, dependable, and a team player.

·      Strong work ethic and a positive “can-do” attitude are a must.

·      Sense of humour.

 

Benefits:

• Salary: €35k-42K depending on previous experience.
• 20 days annual leave + Easter Friday and Christmas Eve
• Company Pension Scheme
• Wellbeing programme
• Training and development programme investment with career path
• 6 monthly performance reviews and continuous professional development
• Nice and centrally located office in Dublin 2.
• Flexitime policy: 37.5 hours per week between 8am-6:30pm
• Work from home policy: 1day/week after 6months; 2 days/week after 12months
• Bike to work and tax saver transport scheme
• Laptop and phone provided, expenses covered.

If this sounds like the type of role you would be interested in, send us your CV and a strong cover letter to [email protected]. Only CVs and cover letters sent to this email address will be considered.