Cinemark Looking for Digital Communications Manager at Plano, TX Full Time

Headquartered in Plano, TX, Cinemark Holdings, Inc. is a leader in the motion picture exhibition industry with 500+ theatres in the U.S. and Latin America.

Join Our Team!

Do you enjoy working together as a team to accomplish major goals? Join Cinemark to utilize and expand your skills! We are dedicated to making the movie experience memorable, “One Guest at a time.” Not only are we in the movie business, we are also in the people business. Our world class talent creates a warm and friendly culture through shared values. Allow Cinemark to provide you growth and leadership opportunities for the long term.

What is a Manager, Digital Communications?

The Manager, Digital Communications role is responsible for planning and implementing digital communication strategies to support all company initiatives. Reporting to the Director, Digital Communications, this individual will be responsible for developing, implementing, and measuring the communication strategies and channel enhancements. This role will optimize customer messaging in order to grow and retain customers while driving awareness and conversion.

A Day in the Life of a Manager, Digital Communications?

• Develop, organize, and implement the digital communication calendar, including campaigns and building customer journeys
• Manage the communication strategy for multiple digital channels including emails and push notifications, from strategy, planning, concept, setup, QA, and deployment
• Regularly analyze reports, and recommend opportunities and future initiatives based on results
• Support business objectives with strategic recommendations including: multi-channel messaging, customer journey messaging, dynamic content
• Collaborate cross-functionally including but not limited to: other members of the digital marketing team, in-house creative services team, partnerships team, in-house IT team, and external vendors to continuously evolve the digital communications program
• Ownership of roadmap projects and channel enhancements, from planning to execution. This includes but not limited to: enabling customer journeys, optimizing content, and tech enhancements
• Observe and identify industry trends to strengthen the digital communications program’s presence and relevancy

What You Need to Have:

• 5+ years of related experience on a corporate or agency team in digital marketing, communications, or public relations.
• Experience working with marketing or email automation applications and content management systems. Skills include: segmentation, template and journey building, conditional logic, reporting
• Ability to work in a high output, fast-paced environment in conjunction with multiple teams on tight deadlines.
• Must be a highly detail-oriented and well-organized strategic thinker and hands-on executor.
• Strong communication skills, writing and project management experience.
• Bachelor’s degree required in marketing, communications, public relations, or other related fields.

Preferred Requirements

• Masters or MBA a plus
• Martech experience with CDP, data, and API a plus

DISCLAIMER: This job description is not an exhaustive list of all responsibilities, duties, skills, efforts, requirements or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned.

Cinemark USA, Inc. is an Equal Opportunity Employer