Camping World Looking for Social Editor at Austin, TX Full Time

Camping World Holdings, Inc., headquartered in Lincolnshire, IL, (together with its subsidiaries) is America’s largest retailer of RVs and related products and services. Our vision is to build a long-term legacy business that makes RVing fun and easy, and our Camping World and Good Sam brands have been serving RV consumers since 1966.

We strive to build long-term value for our customers, employees, and shareholders by combining a unique and comprehensive assortment of RV products and services with a national network of RV dealerships, service centers and customer support centers along with the industry’s most extensive online presence and a highly trained and knowledgeable team of employees serving our customers, the RV lifestyle, and the communities in which we operate. We also believe that our Good Sam organization and family of programs and services uniquely enable us to connect with our customers as stewards of the RV enthusiast community and the RV lifestyle. With RV sales and service locations in 42 states, Camping World has grown to become the prime destinations for everything RV.

Wildsam

Social Editor

Hybrid Austin, TX

WILDSAM is an American travel brand reimagining the boundaries of travel. We tell true stories of place—to unearth the real, the rooted, the unvarnished, and the authentic. Through our online platform and collection of pocket-sized field guides, we go beyond typical travel information, instead revealing a deep sense of place through archival heritage, local commentary, cultural landmarks and inspired writing. Wildsam stokes curiosity and opens pathways to the deep connections and mysteries of a place for all.

We are looking for a Social Editor to grow Wildam’s audience and brand. You will help drive the growth and conversation across our social channels forward and establish a new aesthetic and POV. You will bring strategic and creative thinking to the table, and work with the editorial team to help innovate what can be brought to that space and the type of storytelling that can happen. After ten years building a distinctive and admired content portfolio – “the new age of guidebooks,” as Outside Magazine described, and “the next great American travel brand,” as Texas Monthly wrote – Wildsam, now a part of the Camping World family of brands, is poised for an exciting plan for expansion.

Primary Responsibilities

• Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action.
• Work with the publishing and editorial team around different publishing cadences for the social channels, encouraging collaboration; vet and shape story ideas from Wildsam editors for digital channels.
• Find and work with creative collaborators/partners around original social initiatives
• Liaise with the Partnerships Manager to ensure we’re maximizing branded collaboration opportunities.
• Define KPIs, monitor campaigns and analyze data obtained.
• Liaise with the Head of Creative and Digital Experiences to maintain the editorial calendar and creative approach.
• Build consistent workflow, communication and transfer of ideas.
• Contribute ideas and trends at all story and brainstorm meetings regardless of channel
• Help inform what content lives on which channels. Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Ideate and produce surprising beautiful content for social channels that is tied into a timely global conversation
• Liaise with Good Sam’s social team to solve how that channel and Wildsam’s channel can work together
• Monitor SEO and web traffic metrics

Qualifications

• A minimum of five years’ experience in content creation and social
• Proven working experience in social media marketing or as a Digital Media Specialist
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Social networking experience and social analytics tools knowledge
• Experience in creating social media strategies
• Knowledge of best practices for social media platforms such as TikTok, Twitter, Instagram, LinkedIn, Pinterest, etc.
• Creative problem solver
• Travel as needed for both internal and external meetings and events

Full-time associates are offered a comprehensive benefit package including medical, dental, vision, PTO, 401k and more! Part-time associates are offered access to dental & vision coverage! For more information please visit: www.mycampingworldbenefits.com