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Chief Marketing Officer (official job title), remote USA based job opening for a serial Inc 5000, hyper successful eLearning, online training courses, business education and certification company. Clients are startup owners and entrepreneurs who receive training and coaching services from the high-ticket paid membership community eg $20K-$40K life time value. Attractive compensation package with a base of $200K – $275K + 20% bonus + benefits + LTIP.
To be candid, we are only interested in applications if you worked in online training courses with a direct response marketing and advertising, D2C operating model and GTM:
CMOs / VP Marketing from the same industry vertical who has worked for the above type of company at least once, for 3-5+ years with a small full service marketing team eg 8-15 (we are not going to hire someone from a medium or large size corporate company unless you have the requested experience also)
Direct Response Digital Marketing, Paid Media and Communications expert Leaders
Front End online sales funnels mastermind – achieved major new business sales from an annual top of funnel launch with JV Partners (they have the same target clients) and D2C Paid Media that converts to $5-$15MM in paying clients per launch (there is also a big opted in CRM email list, ready to convert with your strategies)
CRM brilliant at email offers to the list to produce acquisition, activation, retention, cross sell, upsells and; the entire retention and lifecycle management
Your marketing team are supported by a team of SDRs
Data analytics and KPIs that convert
Has helped the same type of company double from say 10MM-20MM upwards to or beyond 30MM-50MM ARR (if you took them higher thats a bonus!)
If you didnt have individuals as clients eg startups, please note that Enerprise and ABM experience is not suitable (theres only one paying contact per client company here) and you wont be invited to the next stage – many of these clients have decided to be a startup owner partly because they have seen your Facebook and Google Ads / YouTube and Email offers or they have a small business already and need your training
Excellent people and communications skills in all mediums and formats, including management and leadership
You can find many of our different client names and more about them on our website, including video from the client CEO or teams.
BluZinc are the retained and exclusive Talent Acquisition & Selection Consultancy for this client side employee career opportunity. We have several similar clients and clients in other industries who are also brilliant at D2C eCommerce digital marketplaces from Direct Response Online Sales Funnels and email CRM (B2C and B2B).
Apply soon to be considered and for those with an ideal profile (see above) we will arrange an initial zoom meeting with our CEO, Jonathan Pearson, during the next 1-2 weeks to discuss your experiences, needs, aspirations and brief you on everything you need to know to establish if this client is an ideal career move and culture fit. If the advert is published, we are still encouraging applications.
We would like an immediate or near future start date however we can wait for the perfect candidate, if you need more time. If you have done this exact job before and are only interested in full time Interim Consultant for 3-6 months please let us know (not fractional).
Online Sales,DR,Digital Marketing,eLearning
