Blackstone Looking for Digital Strategist, Associate – Corporate Affairs at New York, NY Full Time

Blackstone is the world’s largest alternative asset manager. We seek to create positive economic impact and long-term value for our investors, the companies we invest in, and the communities in which we work. We do this by using extraordinary people and flexible capital to help companies solve problems. Our $1 trillion in assets under management include investment vehicles focused on private equity, real estate, public debt and equity, infrastructure, life sciences, growth equity, opportunistic, non-investment grade credit, real assets and secondary funds, all on a global basis. Further information is available at www.blackstone.com. Follow @blackstone on LinkedIn, Twitter, and Instagram.

The Digital Strategy team at Blackstone is a nimble group that oversees a dynamic digital communications strategy focused on strengthening the Blackstone brand and supporting our business groups. The Digital Strategy team is responsible for:

• The firm’s corporate digital channels (Blackstone.com website, email, social media)
• The firm’s advertising efforts across channels
• The firm’s marketing research and analytics
• Partnering with business groups on digital marketing to key stakeholders

The Digital Strategy team is looking for a smart, entrepreneurial Digital Marketing Associate to support the firm’s capabilities in website and email marketing. The Associate will seamlessly execute web and email communications, and partner closely with the Brand & Content and Product teams to ensure we are optimizing our approach on these owned channels.

Responsibilities:

• Lead setup of new Blackstone.com webpages and content updates
• Build and deploy marketing emails to a wide variety of external stakeholder audiences
• Manage production and approval timelines for new webpages and emails
• Pull and analyze performance data, and communicate recommendations to stakeholders
• Partner with business groups on web and email content strategy
• Partner with Product team on new feature development and rollouts
• Communicate and drive adoption of best practices for web and email channels

Qualifications:

Blackstone seeks to hire individuals who work well in teams, are highly motivated, intelligent, have sound judgment and have demonstrated excellence in prior endeavors.

The successful candidate must have:

• 3+ years of hands-on experience setting up and managing email campaigns and/or webpages
• Experience with Pardot (email service provider) and/or WordPress (website platform) is a significant advantage. Familiarity with HTML is also an advantage.
• Experience with email best practices, audience segmentation and email performance metrics
• Experience with website performance metrics. Experience with Google Analytics is an advantage.
• Exceptionally strong attention to detail and ability to thoroughly review work
• Effective communicator, with the ability to partner with stakeholders at all levels
• Ability to work in a dynamic environment while maintaining high-quality deliverables
• Bachelor’s Degree

The duties and responsibilities described here are not exhaustive and additional assignments, duties, or responsibilities may be required of this position. Assignments, duties, and responsibilities may be changed at any time, with or without notice, by Blackstone in its sole discretion.

Expected annual base salary range:

$90,000 – $115,000

Actual base salary within that range will be determined by several components including but not limited to the individual’s experience, skills, qualifications and job location. For roles located outside of the US, please disregard the posted salary bands as these roles will follow a separate compensation process based on local market comparables.

Additional compensation: Base salary does not include other forms of compensation or benefits offered in connection with the advertised role.

Blackstone is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, creed, religion, sex, pregnancy, national origin, ancestry, citizenship status, age, marital or partnership status, sexual orientation, gender identity or expression, disability, genetic predisposition, veteran or military status, status as a victim of domestic violence, a sex offense or stalking, or any other class or status in accordance with applicable federal, state and local laws. This policy applies to all terms and conditions of employment, including but not limited to hiring, placement, promotion, termination, transfer, leave of absence, compensation, and training. All Blackstone employees, including but not limited to recruiting personnel and hiring managers, are required to abide by this policy.

If you need a reasonable accommodation to complete your application, please email Human Resources at [email protected].

Depending on the position, you may be required to obtain certain securities licenses if you are in a client facing role and/or if you are engaged in the following:

• Attending client meetings where you are discussing Blackstone products and/or and client questions;
• Marketing Blackstone funds to new or existing clients;
• Supervising or training securities licensed employees;
• Structuring or creating Blackstone funds/products; and
• Advising on marketing plans prepared by a sales team or developing and/or contributing information for marketing materials.

Note: The above list is not the exhaustive list of activities requiring securities licenses and there may be roles that require review on a case-by-case basis. Please speak with your Blackstone Recruiting contact with any questions.

To submit your application please complete the form below. Fields marked with a red asterisk * must be completed to be considered for employment (although some can be answered “prefer not to say”). Failure to provide this information may compromise the follow-up of your application. When you have finished click Submit at the bottom of this form.