Atome Looking for Head of Growth at Singapore, Singapore Full Time

Headquartered in Singapore, Atome Financial is a consumer business unit under Advance Intelligence Group. The products under Atome Financial include:

Atome: A leading buy now pay later brand in Asia Pacific which is currently present in 10 markets and partners over 15,000+ top retailers. Key merchant partners include ZALORA, Sephora, Agoda, SHEIN and Zara.

Kredit Pintar: One of Indonesia’s top digital lending apps, regulated and supervised by Indonesia’s Financial Services Authority (OJK). Over 10 million downloads, 2 million customer reviews and with a 4.4-star rating on Google Play Store.

As part of the Advance Intelligence Group, a Series-D company and ranked No. 1 on LinkedIn’s 2021 Top Startups List in Singapore with over 2,000+ staff worldwide, we are united by a shared vision and purpose: to Advance with Intelligence for a Better Life–for our customers, colleagues and communities.

Our culture is built on values that are core to who we are and what we stand for:

• We foster an INNOVATION mindset
• We achieve results with EFFICIENCY and excellence
• We take pride in the QUALITY of our work
• We uphold INTEGRITY in all we do
• We embrace COLLABORATION to work across business lines and borders

We are seeking an experienced and dynamic Head of Growth to lead our Buy Now Pay Later (BNPL) and consumer finance business expansion efforts in ASEAN. This role is a critical leadership position responsible for developing and executing growth strategies to drive customer acquisition, engagement, and revenue growth in the rapidly evolving BNPL market.

Key Responsibilities:

• Strategic Planning:
• Develop and execute a comprehensive growth strategy for the BNPL business in SEA, aligning with the company’s overall goals and objectives.
• Identify and prioritize growth opportunities, market segments, and geographic regions within SEA.
• Customer Acquisition, Retention and Up-sell:
• Lead the development and execution of customer acquisition, retention, and up-sell campaigns and initiatives, leveraging data-driven insights.
• Collaborate with marketing teams to optimize customer acquisition channels, including digital marketing, key partnerships, and referral programs.
• Product Development:
• Work closely with the product development team to enhance and tailor BNPL and related products to meet the unique needs of ASEAN market.
• Continuously gather customer feedback and market insights to drive product improvements.
• Data Analysis and Optimization:
• Utilize data analytics and metrics to measure the effectiveness of growth initiatives and make data-driven decisions.
• Optimize user experience, conversion funnels, and customer retention strategies.
• Team Leadership:
• Build and lead a high-performing growth team, providing mentorship, guidance, and setting clear performance goals.
• Foster a culture of innovation, collaboration, and continuous learning.

Qualifications:

• Bachelor’s degree in business, marketing, finance, or related field (MBA preferred).
• Proven experience in a senior leadership role within the e-commerce and fintech industry, with a strong track record of driving growth and revenue.
• Deep knowledge of the ASEAN market, including regulatory nuances and consumer behavior.
• Strong analytical skills, with the ability to leverage data to make strategic decisions.
• Excellent communication, negotiation, and relationship-building skills.
• Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.