Adecco Creative and Marketing Looking for DATA ANALYST at New York, New York Full Time

Adecco Creative & Marketing is looking for a Growth Marketing Data Analyst for an iconic fashion house headquartered in New York, NY. The Growth Marketing Data Analyst’s primary responsibility will be the research, reporting, and experimentation necessary to build growth and drive efficiencies across digital traffic channels. They will deep dive into channel and audience data to make recommendations that will influence growth and retention strategies. Additional responsibilities will include:

• Overseeing, monitoring, and reporting on the performance across digital traffic channels, including the tracking of key metrics such as sessions, conversion, AOV, CAC, LTV, etc.
• Building annual traffic forecasts by division, managing trends, and identifying areas of opportunities in support of divisional objectives and sales plans.
• Leading audience development and helping to inform targeting approach to drive more relevant experiences across channels and touchpoints.
• Identifying white space and structure experiments to improve traffic channel efficiencies
• Collaborating with various teams such as media, public relations, and pillars within digital to strengthen cross-functional strategies through data-driven insights and recommendations.
• Managing the growth & retention budget and tracking ROI.

Qualified candidates will have the following:

• 5+ years of relevant experience.
• Expertise in Google Analytics & data visualization tools such as Google Analytics Data Studio, Power BI, and Tableau.
• Advanced MS Excel and PowerPoint skills.
• An understanding of growth marketing is strongly preferred.

Equal Opportunity Employer/Veterans/Disabled

To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.adeccousa.com/candidate-privacy

The Company will consider qualified applicants with arrest and conviction records